Enhancing Game Incubation

Wednesday, 29th of April, 15:00 CEST


The Baltic Sea Games-initiative invites you to an online panel about the topic “How to create a game idea that stands out in the crowded market?” on April 29., 15:00 CEST.

During this panel the Baltic Sea games-initiative will talk with Cassia Curran (Founder of Curran Games Agency) and Simon Carless (Founder of GameDiscoverCo) about how to research a video game market and how to get people genuinely interested in PC or console games from day one.

About Cassia Curran

Cassia Curran is the founder of Curran Games Agency, a business consulting agency for indie game developers. She specializes in sourcing and negotiating partnerships and investment for indies, as well as providing strategic advice and market analysis. Cassia is also an advisor at WINGS Interactive, a micro-fund that invests in games made by women and people of marginalized genders. Previously, Cassia was the Head of Business Development at Jagex and worked in business development and investor relations roles at NetEase in China.

About Simon Carless

Simon Carless is the founder of the GameDiscoverCo agency, and runs the popular GameDiscoverCo game discoverability newsletter, a regular look at how people discover and buy video games in the 2020s, and how your games could sell better.

Previously, he was most known for his role helping to shape the Independent Games Festival and Game Developers Conference for many years. He was also the co-founder & advisor for the Independent Games Summit at GDC and the person behind 2019’s GDC Game Discoverability Summit. He’s also an investor and partner at indie game publisher No More Robots, which has published notable independent & PC console games including Yes, Your Grace, Hypnospace Outlaw, Descenders & Not Tonight.

You can register here:



Aside from the online panel, the Baltic Sea Games initiative is doing a survey about “Mentorship in the game industry”.

Baltic Sea Games is planning a mentor workshop pilot that will take place in autumn 2021. This workshop will help current and soon-to-be game industry mentors with education and international networks to support them on their journey and with this survey, they aim to identify and understand the challenges of mentorship in the game industry. Your answers will help them to make the workshop the best it can be, so if you are a mentor in games industry, please take roughly minutes to fill out the survey: